Prequalified Decision Makers
Ready to Conduct Business
Discuss Insightful STRATEGIES. Build Invaluable RELATIONSHIPS. Experience Measurable RESULTS.
American Fruit Grower and American Vegetable Grower invite you to join us for an industry-leading event that connects you to the executive level decision makers of the most progressive growing operations in North America.
Tap into our four decades of industry relationships.
Cultivate and grow your partnerships with some of the most successful growers in the industry.
From the invaluable insights of the Operation Business Profiles to the carefully facilitated matching process, the pre-arranged meetings and impromptu conversations culminate into your most productive and strategically important discussions of the year.
“CONNECT is completely different than your average trade show. It’s an immersive experience where you get to mingle and connect for hours on end with people that really may desire and/or need your services.”
David Knaus, Apical Crop Science
“I’ve talked to friends that are not in ag [about CONNECT] and they’ve said ‘Boy, it would be great if we had that in our industry too.’”
Kevin Teague, Phytech
“Every time I come to this event, if you can get one or two good growers out of it, it pays for the whole meeting by itself. It’s a very worthwhile event for growers and for suppliers.”
Mark Mitchell, Fine Americas Inc
“It’s been extraordinary to come to one place and meet with…different people that are truly the innovators and leaders of their [industry].”
Eric Puehler, Puehler AgCo Inc
“The quality of the conversations and the level of engagement between both parties is what makes this event so spectacular.”
Jenna Rodriguez, Ceres Imaging
“All the growers we met with [at Fruit and Vegetable Grower CONNECT] are top notch; they have sizeable operations, and they’re very influential growers.
Tom Bortnyk, másLabor
Why Attend as a Business Partner?
Experience Unrivaled
Executive Access
Private meetings with the decision makers at the largest and most progressive specialty crop operations in the United States and Canada – owners, presidents, senior leadership, head growers – results in actionable and highly-efficient meetings.
Make Meaningful Connections
with Major Industry Players
Outside of your private meetings with growers interested in your strategic solutions, you’re provided with ample networking time to meet with all attendees; build new relationships or strengthen connections with other leading industry players in attendance.
Maximize Your
Time and Investment
Fruit and Vegetable Grower CONNECT provides the unique opportunity to leverage the time and expense of one trip into as many as twelve private, 50-minute meetings with executives at the largest growing operations in the country.
Growing Operations in Attendance
Gain business advantage with the largest and most progressive growing operations in North America, including:
Tree Fruit Growers
Tree Nut Growers
Grape Growers
Citrus Growers
Berry Growers
Vegetable Growers
Leading Up To the Event
We work with you to develop a Business Partner Profile to highlight your company’s technologies and services. This profile will be shared with the growing operations during the matching process.
- One of our editors conducts an interview with each grower to identify their operation’s strategic goals and challenges. The information is compiled to create the operation business profile.
- You review the profiles of all the participating operations and let us know which growers you want to meet with.
- Meetings are scheduled for you based on your interest and the responses from the growers. The meetings that match up become your approved on-site meeting schedule.
- Once all meetings are approved by you and the growers, we share their contact information with you so that your team can reach out and set an agenda for the on-site meeting. This helps facilitate the meeting and make the most of your time together at the event.
During the Event
You participate in two full days of private one-on-one, 50-minute business meetings with the decision makers from leading growing operations. In addition, there are plentiful high-value networking opportunities during meals and social functions.
The Value
You leave Fruit and Vegetable Grower CONNECT with new relationships and specific follow-up plans developed during your meetings. Our team will continue to work with you and the growers post-event to ensure that action items are addressed and relationships continue to grow.
Join Us in Palm Springs
This year, we’re convening at The Margaritaville Resort Palm Springs (formerly the iconic Riviera Resort). Our new Southern Californian venue offers more amenities and activities, all set against a warm, relaxed atmosphere that’s perfect for making new connections.